Our Services

Public Relations

Allen Media Strategies trains and coaches media personalities on all aspects of their development and execution. This can include creating press materials, how to generate radio, TV and print interviews, coaching and development of their interviewee skills, and most importantly how to generate income from those media appearances. Our client roster boasts best selling authors, national entertainers, doctors, attorneys, financial experts, real estate professionals, love and relationship experts, psychics and more.

Public Relations Campaign Development

  • Brand and Message Development
  • Public Relations and Media Liaison Techniques
  • Building a PR Mindset in your organization
  • Understanding today’s demanding media

Copy writing and Message Focus

We’ll work with you to re-write and punch up-or, if necessary, build from the ground up-your written presentation materials for press kits, websites and marketing materials.

Broadcast Consulting and Management

Allen Media Strategies consults radio stations and individual personalities in conjunction with Alan Burns and Associates, one of the world’s leading broadcast consultancies. We help stations and personalities increase ratings by providing custom strategies, marketing/promotion ideas, and individualized training for stations and personalities in all market sizes. Contact us for a free, confidential conversation to find out how we can help your station increase it’s revenue and ratings.

Allen Media Strategies actively seeks to acquire, manage and consult broadcast properties and syndicated radio programs. We’re proud to have dozens of strategic alliances with the biggest and best names in broadcast entertainment to provide unique, compelling local programming for our stations.

We also utilize the latest technology to streamline station and program operations, creating maximum efficiencies and providing a very attractive rate of return for our investors. We work closely with banks, capital acquisition firms and venture capitalists to put together attractive financing packages, and would be happy to send you more investor information; please contact us by clicking here. Some of the stations and programs we’ve been involved with are listed below.

Custom Seminars

Burke Allen can appear at your company or association’s next gathering with an informative, interesting presentation. Topics include:

Becoming Semi-Famous

Discover how you can generate direct sales and publicity in a crowded marketplace. Perfect for Speakers, Authors, Doctors, Lawyers, Real Estate Professionals and others who would like to become expert guests in the media.

Creating Emotion on the Air

Perfect for programmers and performers (television or radio air talent), Allen Media Strategies can show you how to create moments on the air that make listeners “afraid” to tune out or they will miss something. You will learn  the laws of “leveraging” emotions to create winning radio and television.

How To Create A Winning Morning Show

The winning “recipe” for morning show success.

Managing and Coaching Your Personality On The Air

The 20-step process of evaluating talent. Coaching your personality for optimum performance.

Promotions that Increase Talk and Generate Sales

Twenty Money-Making and Talk-Generating ideas.

Programming Radio Stations or Web Stations

Master the music and formatics and win listeners.

Branding and Positioning Your Personality and Product

How to create a consistent product to which consumers respond: producing the image of your personality/product in a competitive market.

Your Web Site as a Profit-Center

How to create a dynamic web site that attracts repeat users and generates REAL cash flow.

 

For more information about a customized presentation for your event or for more information, contact us at 703-589-8960!

Media Training

Learn How to Get Free Media Exposure – And Look Like a Pro!

Hands-On Experience with Industry Insiders: Immerse Yourself in the World of Media, Radio, and Television

Media Mastery Weekend™
Contact Allen Media Strategies for upcoming Media Mastery Weekend training dates at (703) 589-8960 or admin@allenmediastrategies.com

What if you could receive Hundreds of Thousands of dollars in free media exposure to promote yourself and your products on local and national media?

Imagine if you could have top radio stations, TV stations, print and online outlets driving targeted traffic to your business. And what if media insiders would share their secrets for securing tons of free marketing and publicity? And what if they showed you how to maximize that exposure for your business?

You can receive all this and lots more!

Media and Marketing mastermind Burke Allen from Allen Media Strategies invites you to spend a fun, exciting and informative three days in the World’s Media Capital, Washington DC. Contact Allen Media Strategies for an upcoming Media Mastery Weekend.  For training dates, call (703) 589-8960 or email burke@allenmediastrategies.com.

It’s the Media Mastery Weekend™, where you’ll receive the same caliber media training as Fortune 500 CEO’s, political figures and movie and music celebrities!

More media is generated inside the Capital Beltway than in any other city in the world, and during this exciting weekend you’ll learn how to master the media machine to make your sales and media presence second to none! You’ll walk away with a complete understanding of the skills you need to master the media -- including TV, radio, print and the Internet. Plus, you’ll leave with actual TV and radio demos, press kit inserts, professional photos and more.

During three action-packed days in a state of the art TV and radio studio facility, you’ll receive hands-on training from leading consultants and coaches, all who currently work in the media! You’ll learn-by-doing, and actually participate in:

  • On-camera, in-studio television interviews coached by top TV producers
  • In studio radio interviews with top air talent to guide the way
  • Professional photo shoots to get the perfect headshots and environmental pix
  • A personal image workshop…hair, makeup, clothes and more
  • Radio aircheck and video critique sessions to sharpen your performance
  • Special, one-of-a-kind sessions on how to assemble and complete your press kit
  • Coaching sessions on how to market yourself to the electronic and print media
  • ‘Phoner’ radio interviews, where you can learn the secret formula to make money from home in your pajamas! One media personality we know actually does most of his interviews without getting out of bed!
  • A speech and verbal communication master classes from national voiceover talent
  • Internet marketing, strategy and business capture master class – powerful methods to make your media exposure more lucrative than ever
  • Roundtable discussions on the best avenues to utilize all that media exposure to fuel your public speaking and seminar business model

Media Mastery Weekends Are Much More Than Just Classroom Training

Previous Media Mastery Weekend attendees received a special V.I.P. behind the scenes tour at FOX NEWS CHANNEL’S Washington DC studios, and a one-on-one Q&A with a FOX NEWS producer! They were in the same studios utilized by every famous DC political figure, and where hosts including Chris Wallace, Greta Van Susteren and Britt Hume appear. 

Media Mastery Weekend attendees have also received a special behind the scenes tour at the incredible SIRIUS/XM satellite radio studios, including one-on-one time with a national Sirius/XM radio host, and an in-studio tour of WTOP Radio, the Nation’s #1 rated News Radio station, where they met personally with programmers and on-air personalities.

No one else can give you this kind of access to national media; call today and reserve your slot for the next Media Mastery Weekend training; seating is extremely limited.

This unique, closed-door event is by invitation only so apply now. The media networking opportunities and on-camera and in studio experience alone is being offered at a fraction of what most media training organizations charge for similar services. If previous years are any indication, spaces will go extremely fast.

Space for the Superstar Media Mastery Weekend™ is extremely limited due to the one-on-one nature of the instruction and very limited studio space. Reserve your seat today!

Here’s just a partial list of some of the media outlets our clients have appeared on:

  • The Today Show
  • The O’Reilly Factor
  • Late Night With David Letterman
  • The Howard Stern Show
  • CBS This Morning
  • Montel Williams
  • Rosie O’Donnell
  • Donny and Marie
  • Rosanne Barr
  • XM and Sirius Satellite radio
  • Sally Jesse Raphael
  • Tom Snyder
  • The Wall Street Journal
  • The Los Angeles Times
  • The New York Times
  • Clear Channel Radio On-Line
  • Hundreds of local radio morning shows in all size markets
  • Nationally syndicated newspaper columns
  • Hundreds of local newspapers and magazines

Some of the top media insiders who have served on the Media Mastery Weekend faculty in the past to help you perfect your look and polish your appearance behind the camera and in front of the mic include:

 

Burke Allen brings three decades of entertainment business experience as a radio and TV host, writer, top-rated morning show personality, radio station owner, national booking agent, broadcast consultant and educator to his role as CEO/President of Allen Media Strategies. The full-service media and marketing consultation and strategy firm located in Washington DC was launched in 2003. The firm currently works with national entertainers, best-selling authors and media personalities on their individual strategic goals.

Allen’s varied broadcast background includes stints with top radio stations at companies including CBS Radio, AMFM, Bonneville Broadcasting and many others. He’s been involved in stations in markets including Washington DC, Miami & Orlando, FL, Huntington and Charleston, WV, Savannah, GA, Roanoke VA, Salt Lake City, UT, Las Vegas, NV, and Sioux Falls, SD with many impressive #1 finishes along the way.

Burke’s numerous industry awards and achievements include Billboard Airplay Monitor Magazine’s Program Director of The Year and Pop Music Survey Music Director of the Year honors. Burke’s stint as a number one ranked morning talent has given him a unique perspective on coaching high profile on-air talent.

Fred Gleeck is an internationally-known information marketing expert with over 25 years experience. He hosts a nationally-syndicated radio show, Fred Radio, to help business owners learn effective ways to market both themselves and their business – and he not only “talks” about methods to use, but also uses them in his own business. Fred is best known for his lively seminars and bootcamps that focus on creating and marketing information products, including books, ebooks, videos and audio programs.

Fred has coached hundreds of people throughout his career – from senators, airline pilots and rock stars to well-known comedians and authors. He is an expert on how to best monetize your media exposure and will be teaching a course on this topic at the Media Mastery Weekend.

If you’re interested in learning more about Fred Gleeck, take a look at www.FredGleeck.com.

Karen Ryan is President of the Karen Ryan Group, a communications consulting firm offering media and presentation coaching to company CEOs and executives. The firm provides services to a diverse clientele, including Fortune 500 companies, public sector agencies and small and medium-size corporations. When not coaching Karen can be seen on national television reporting on financial issues, giving speeches and moderating panels at industry conferences. She also writes articles on communications strategies for company executives.

Karen has worked in the broadcasting industry for two decades, as an anchor, reporter and producer. Much of her career has focused on reporting business and economic issues for major news organizations. She was President, producer and anchor for Business Now Television, a national news show focused on technology and emerging growth companies. Before joining Business Now, Karen worked as a reporter for The Nightly Business Report (NBR), America’s most-watched daily business news program broadcast on PBS. While at NBR, she covered breaking business and economic news, including the demise of Pan Am and the economic impact of Hurricane Andrew. She also interviewed many prominent leaders and CEOs in the financial community.

When not covering the national business beat, Karen worked as a producer covering major national stories, including the bombing of Centennial Park at the 1996 Atlanta summer Olympics and the O.J. Simpson trial.

In recognition of her reporting talents, Karen has received two prominent national awards -- the Champion Media Award for Economic Understanding, and the Janus Award for a series of reports she produced on the food industry.

Mike Heid is a veteran major market broadcaster and national voiceover talent in both television and radio up and down the East Coast. Mike has decades of on-camera and on-mic experience, including being “the voice” of several national ad campaigns. Mike currently serves on the faculty of Southern Maryland College and Prince Georges College, and teaches master level voiceover and narration workshops for Connecticut School of Broadcasting campuses in several states.

Rod Hendrix is a national radio personality with Sirius/XM radio. He has also worked on the air and behind the scenes for the past two decades in markets including New York City, Pittsburgh, Wilkes-Barre and is currently on the air at Washington DC’s own MIX 107.3.

AJ Puedan is the founder and CEO of Success Coach Technologies. Co-author of “How to Coach a Fish,” AJ shows you how to ensure your financial future by improving your interpersonal skills. AJ focuses not only on the conscious, but also the subconscious self as expressed through interactions with others. AJ is especially skilled in seminar and live event marketing, and has worked closely with most of the major players in the seminar industry.

Space is extremely limited due to the nature of this training so reserve your seat today. For more information on upcoming dates, contact Allen Media Strategies in Washington, DC at:

(703) 589-8960

or

admin@allenmediastrategies.com